From his new fic Long Night of the HarvestDon't forget: Mass Effect is powered by magic space rocks. Evangelion is powered by Your Mom.
I'll agree that for the most part, it's more then likely a blatant ploy to increase sales for a few months. That said, I'll be honest when I say I'm glad they did this. I could never get into DC comics before, and while the reissuing didn't change the story for some of the new 52 it gave me a reason at the time to check 'em out since I was always hesitant at picking up a comic in the middle of an arc. So now, almost three months in with 150 or more comics under my belt I can safely say I haven't been disappointed.As far as I understand it, the massive reboot was explained in the recent "Flashpoint" event as basically "The Flash time traveling screwed up the DC universe, and his attempt to repair the damage didn't really fix everything".
So far, it seems they only kept (mostly) intact the continuity of franchises that were succesful (Batman and Green Lantern essentially), while giving massive changes to things that were not working (Superman among others). BTW, I managed to read the first two issues of the new Superman title a few weeks ago, and to tell you the truth, I was not impressed in the least.
Now, I usually don't read DC comics, so I don't really care about the massive reboot, but if you ask my honest opinion, I can only think about this situation in the same terms as Marvel's "anual overhyped events that start interesting only to devolve into massive train wrecks not worth of the paper they were printed in": It's just another blatant ploy to increase sales for a few months, regardless of the integrity of the titles involved in the long term.
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